Roy Erkens is a Lecturer and Researcher at the Maastricht University, the Netherlands.
The main theme of Roy Erkens presentation at ICAB2017 will be:
The Creative Problem Solving cycle, a method leading towards thinking in creative solutions.
To many of the modern-day problems there is no clear-cut solution; How to solve the climate problem, what will be the future means of transport, how can we replace harmful chemical industry by clean industry? There are many possible solutions to these kind of problems. Creative Problem Solving is a structured method for generating ideas for possible solutions. Very creative people use this method intuitively, others can be taught to do so more explicitly.
In this keynote lecture the audience will shortly experience how the Creative Problem Solving cycle works by participation.